The San Diego Chargers and the Oakland Raiders will appear in a 3D simulcast for a select few in a first-of-its kind simulcast. The Dec. 4 gridiron match-up will appear in 3D-capable theaters in Boston, Hollywood and New York.
The National Football is working with two Los Angeles-area companies to create the invite-only event--Burbank, Calif., 3ality Digital and RealD of Beverly Hills. 3ality will shoot and transmit the game. The company’s accomplishments credit include the “U2 3D,” the first live action film shot in digital 3D; the first transatlantic 3D broadcast of Dreamworks chief Jeffrey Katzenberg being interviewed on the West Coast from IBC in Amsterdam; and NBC’s “Chuck,” the first scripted TV show shot in digital 3D (NBC's "Chuck").
RealD makes the 3D cinema projection technology that dominates much of the market. It will provide access to enabled theaters and 3D-capable TV monitors so the anointed can see what football of the future will look like at home.