On-Air Talent Takes on Prompter Duty at WTTG-TVOctober 14, 2009
WASHINGTON: WTTG-TV’s
on-air talent will soon be running their own prompters. Traditional prompter
technician positions are being eliminated to save money, according to The Washington Post. The station intends
to train its newscasters to run prompters with “a series of hand levers and
foot pedals.” WTTG is the Fox O&O in the Washington, D.C. market. The Post said the strategy was part of a
corporate directive, “corporate” referring to News Corp. It noted that viewers
might see “some awkward cranking and pumping beneath the anchor desk.”
Self-prompting is more common in smaller markets among stations with limited
resources, but not so much for larger news operations that move rapidly and
dynamically among tape, live remotes and breaking news. Scripts are frequently
changed on the fly and prompter input must be changed accordingly. One WTTG staffer
was skeptical about the arrangement, saying it gave newscasters less time to do
the work behind actual reporting.
However, WTTG General Manager Duffy Dyer said Fox’s O&O in Austin, Texas
was self-prompting already with no problems, and that some newscasters had come
to prefer having control over the script-rolling device.
There was no indication a to when WTTG anchors would start prompting
themselves. “This Just In--I’ll Now Work My Own Prompter,” is at washingtonpost.com.
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